Arthur is a Creative Leader | Writer & Designer | Record holder for 29 pitches in one year
I’m Arthur, a Creative Leader specializing in conceptualizing, ideation, storytelling, and innovative business solutions.
I used to chase clever twists, but now I’m only curious about the truth. I believe simple truths are much more convincing than clever twists. What it is is stronger than what it can be.
With 20 years of experience in both major global agencies and on the client side, I excel at translating clients' business objectives into creative ideas and innovative solutions through strong insights.
Arthur | 创意领头人 | 文案和设计都做 | 一年29次比稿纪录保持者
我是Arthur，一名创意领头人，主要做概念构思、创意发想、讲故事和提供创新的数字商业解决方案。
以前我总追求那些聪明的花招，但现在更想追求事实的真相。我相信，简单的事实比巧妙的花招更能打动人。
东西本身是什么样，比它可能变成什么样更有力量。
双语创意人，AI痴迷者，有自己的小红书试验田。
在国际4A广告公司和甲方品牌部门都做过，数字营销和传统广告都熟悉，加起来有20年经验。
我擅长通过深入的洞察，把客户的商业目标变成实实在在的创意想法和创新解决方案。
Clients:
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- Automotive: BMW, Rolls-Royce, MINI, Audi, Citroën DS, Peugeot
- Financial: AIIB
- Sport & Game: NBA, PUBG
- Technology: Huawei, Honor, vivo, Canon, Intel, Microsoft
- Industrial: Bosch Power tools, Castrol, Haier
- FMCG: Johnson & Johnson, Master-Kong, Shede
Time is money. Don't waste the last 3 minutes. Why not contact me on linkedin?
https://www.linkedin.com/in/arthurli0915/
小红书号：810436171